Provides mentoring to aspiring entrepreneurs across the country and a start-up funding of Rs. 15 Lac for the best business idea
Mumbai, April 14, 2016: With an aim to fuel the dreams of India’s aspiring entrepreneurs, Haywards 5000 has launched “Haywards 5000 Hauslay Ki Udaan”- country’s first start up reality program. The initiative, launched earlier by the Haywards 5000 Hausla Buland Academy, encourages the spirit of those who have an innate resolve to succeed in spite of challenges. The first of its kind program received over 40,000 calls in its last season and over 500 exciting entries went through auditions, leading to one winning idea.
To announce its second season, the Haywards 5000 Hausla Buland Academy has also launched a new TVC campaign – “Naa Se Haan Tak.” The TVC showcases the challenges of an aspiring entrepreneur who hails from a small town of India. In spite of being rejected by everyone, his will to fulfil his dream motivates him to make his business idea a reality. The TVC also highlights his strong resolve (Hausla) that transforms every “Naa” to a “Haan”. He charts his own path and finally reaches his next milestone.
Haywards 5000 will conduct auditions across the nation which will serve as a platform for aspiring entrepreneurs from small and big towns to showcase their innovative business ideas and share their stories of unrelenting resolve. The participants will be mentored by an interview panel consisting of well-known entrepreneurs and industry experts as well as Hausla Buland Academy professional counsellors through online and offline mediums. The winning business idea will receive a seed funding of Rs. 15 Lac from the Hausla Buland Academy.
The finalists will be selected basis a combination of factors including market opportunity, uniqueness of the presented business idea, the growth potential, the strategy, the enthusiasm and passion of the participant, the knowledge of the industry, realistic goals and finally the total investment required. The on-ground auditions will be held this year in the following cities: Gurgaon, Faridabad, Jaipur, Pune, Nagpur, Kolkata, Bangalore, Secunderabad, Rohtak, Ludhiana, Amritsar and Mohali and will begin in July 2016. Entries are open until the date of these on-ground auditions and participants can register on www.hauslabulandacademy.com to participate in “Hauslay Ki Udaan”.
About Haywards 5000 Hauslay Ki Udaan
The first year of the “Haywards 5000 Hauslay Ki Udaan” initiative was held in 2015 and received a tremendous response from all over the country. Last year’s initiative’s calling for entries began in April 2015 with an association with India’s biggest media event – IPL 2015, where Haywards 5000 was one of the co-sponsors. The campaign received over 40,000 calls from across the country and after this remarkable response the Haywards 5000 team conducted auditions across 10 cities over a period of 3 months in order to find “city champions” from each city from a total of over 600 entries. Last year the judges ranged from entrepreneurs like Sumit Jain – Co-founder & CEO, Commonfloor.com, Vivek Singh, CO-founder & CFO of Tone Tag, Naidu Darapaneni, founder CEO of Meraevents.com, Santhosh Karnananda, CEO of MeraEnglish.com to industry stalwarts like Sunil Subramaniam – CEO of Sundaram Finance among others.
About Haywards 5000 Hausla Buland Academy
Haywards 5000 launched the “Haywards 5000 Hausla Buland Academy” [HBA] in 2012 to provide online skills development courses and training through workshops and has so far reached out to over 100,000 people from different walks of life.
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