Korea Art, Culture, Heritage & Tourism Festival 2017 Illuminated the City

Korea Art, Culture, Heritage & Tourism Festival 2017

Travelers or nomads as they often like to describe themselves are not tied down by boundaries. Their greatest zeal is to explore the far, wide and beyond just like the lands of Korea. At present, this land has garnered some strong attention and seems to be one of the most attractive tourist destinations.

To celebrate and increase awareness of their rich culture, heritage, mouthwatering delicacies among others, Korea Tourism Organization organized Korea Culture & Tourism Festival 2017 at Ambience Mall, Gurugram on 25th and 26th November. It was open for all the shoppers and visitors. I witnessed the various aspects of Korea’s legacy that brought out the ethos of South Korea as a favorite destination among Indian travelers.

Korea Art, Culture, Heritage & Tourism Festival 2017

Besides the large and bustling crowd present at the Korea Culture and Tourism Festival 2017, the event was also graced by the presence of several dignitaries, which included:

  • Ming-hong Min, Executive Vice President of Int’l Tourism at KTO

  • Kyung-han Kim, Minister-Counselor of Embassy of Republic of Korea to India

  • Sang-soo Ku, Chairman of Korea Association in India

  • Suman Billa, Joint Secretary, Ministry of Tourism, Government of India

  • Guldeep Singh Sahni, President, Outbound Tour Operators Association of India

  • Rnchin Tshering, General Manager of Commercial, Air India

  • Satish Sharma, Secretary General, India-Korea Friendship Society

Korea Art, Culture, Heritage & Tourism Festival 2017

Ambience Mall in Gurugram witnessed a two-day Korea festival on 25th and 26th November, showcasing Korea’s rich art, culture and heritage. Korea Festival 2017 was open for all shoppers and visitors at the mall. Organized by Korea Tourism Organization, the two-day extravaganza covered various aspects of Korea’s legacy and brought out the ethos of South Korea as a favorite destination among Indian travelers.

Korea Festival, organized by Korea Tourism Organization gave me the chance to experience famous South Korean tourist destinations, delicacies, art, culture and the country’s heritage.  I even had the chance to taste delicious local Korean food within my city, indulge in experiential attractions like Face and Mask Painting, Hangeul Calligraphy and take a tour of Korean history and cultural assets through the Gallery zone. What more can you ask for!

Not only this, but Korean entertainment such as Nanta (non-verbal performance) and B-Boying performances (by Gamblerz Crew) enthralled the audience with their live stage acts at the festival. I availed the free makeup sessions and samplers by the K- Beauty Zone by famous Korean beauty brand Innisfree and loved it to the core. Also, another innovative attribute was a special Virtual Reality Zone and Photo Opportunity that had been especially created for visitors like me where they could visualize the beauty of South Korea and click their photos wearing Hanbok, the Korean Traditional Dress.

Korea Art, Culture, Heritage & Tourism Festival 2017

Korea Festival 2017 also witnessed participation from Regional Tourism Boards of South Korea and related organizations such as Gyeonggi Tourism Organization, Gimhae City, Busan Metropolitan City, Busan Tourism Organization, Jeollabuk-do, Gwangju Metropolitan City, Gwangju Convention & Visitors Bureau, Incheon International Airport Corporation and Visit Korea Committee exhibiting popular tourist destinations. Best on-the-spot travel deals were offered to the buyers by key Indian travel agents and airline partners of KTO (Asiana Air, Korean Air and Air India).

One of the biggest highlights of the Korea Festival was that it exhibited the nation’s vibrant cultural colors. This was indeed a great medium for Indian audiences to witness the grandeur of another country. Korea offers a unique amalgamation of tradition and modernity and this festival aptly portrayed this diversity of our ethnicity in the best manner. This 2-day festival certainly had a lasting impression on me being an Indian and will be etched in my heart and mind forever as I was able to connect with Korean culture more closely. Don’t miss out on Korea and make sure you plan out a vacation with your friends and family for a rejuvenating experience of a lifetime.